Ford Fathom - $30,000 Electric Pickup
Ford has officially pulled the cover off its newest EV – well, they’ve revealed the name, anyway. The Fathom is a midsize electric pickup aimed squarely at affordable EVs like the Slate truck . However, Ford has much deeper pockets than Slate and already has an in-place sales and service mechanism, and the Fathom comes with more standard features. As for the Fathom's size, the exterior dimensions appear to be close to the compact Maverick's. Ford is calling the Fathom a midsize, so the safe bet is that Ford found a way to make the interior more spacious than even the Maverick, and that is what earns the midsize classification. The price for the Ford Fathom is $29,945, putting it under the $30,000 mark the company has been promising for about a year. Ford CEO Jim Farley says, “We are confident that we have the best cost platform and are focused on the right market. We believe the UEV platform will be a strategic advantage, and we have the best chance to make it w...